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ORDINANCE NO. 9123
AN ORDINANCE AMENDING CHAPTER 10 OF TITLE XVII
OF THE PUEBLO MUNICIPAL CODE RELATING TO THE
CREATION OF A MASTER SIGN PROGRAM
BE IT ORDAINED BY THE CITY COUNCIL OF PUEBLO, that: (brackets indicate
matter being deleted, underscoring indicates new matter being added)
SECTION 1.
Section 17-10-04(e), Chapter 10, Title XVII of the Pueblo Municipal Code, as
amended, is hereby modified by the addition of subsection (6.5), to read as follows:
Sec. 17-10-04. – Computations, measurements, rules and definitions.
. . .
(e) Definitions. For purposes of this Chapter the following words shall have the meaning
herein set forth:
(6.3) means a plan that provides the standards for the flexible
Master sign plan
application of sign regulations on a site or building.
(6.5) means a program that allows for a flexible application
Master sign program
of sign regulations for properties with multiple signs, multi-tenant properties, and
other properties with unified development, in order to encourage creativity and
provide incentives to achieve the intent of the Sign Code.
(6.7) means an amendment to an approved Master Sign Plan to
Minor modification
allow changes required by engineering or other circumstances not foreseen when
the Plan was approved.
. . .
SECTION 2.
Chapter 10, Title XVII of the Pueblo Municipal Code, as amended, is hereby
modified by the amendment of Section 17-10-06 to read as follows:
Sec. 17-10-06. – Special sign districts.
Special sign districts have been established to prescribe special regulations to modify
or supplement the regulations of the general district in recognition of distinguishing
circumstances while maintaining the character and purposes of the general use district
\[
area over which it is superimposed. (See attached map descriptions in Appendix A).\]
(a) High rise sign districts. (See attached map descriptions in Appendix A).
. . .
(b) Master sign program.
The purpose of the Master Sign Program is to allow the development of a
creative and cohesive alternative Master Sign Plan (Plan) in order to achieve,
not circumvent, the intent of the Sign Code. Any aspect of proposed signage
that is not addressed in the Plan shall be in compliance with the Sign Code,
Chapter 10, Title XVII of the Pueblo Municipal Code.
(1) Applicability.
a. A Master Sign Plan may be submitted for approval for the
following types of developments:
1. Developments that span multiple lots or properties; or
2. Multi-tenant centers, buildings or developments with two
(2) or more separate tenant spaces that share the same
parcel, building or structure, or use common access,
parking facilities, or public spaces, such as multi-tenant
commercial and office buildings, shopping centers, office
parks, and mixed use developments.
b. A Master Sign Plan may be required by the Planning and
Community Development Department due to special
circumstances (e.g., the number of signs proposed, size or
location of the project, constrained visibility of the site, etc.)
(2) Application requirements.
The following information is required for a complete application
of a Master Sign Plan.
a. Application form. Must include signature(s) of all legal
property owner(s) as well as the applicant. If the land is
owned by an entity other than an individual, provide a
completed and notarized Statement of Authority.
b. Application fee.
c. Master Sign Plan text. Include the following information as
appropriate:
1. Details of all permanent signs, including the location,
type, and size of each sign;
2. Drawings of all permitted options for the type and
placement of each sign, indicating the font style, letter
size, colors, and materials;
3. Drawings and written criteria for temporary and window
signs;
4. General requirements, limitations and regulations, e.g.
responsibility for installation and maintenance, hours of
illumination, any allowances for minor variations;
5. Prohibited signs;
6. Definitions; and
7. An explanation of all modifications to the standards or
regulations required by the Sign Code, along with an
explanation describing how these modifications would
result in a superior design.
d. Key plan. A key plan showing location of each sign type,
including freestanding signs.
e. Site plan. A site plan showing location of all existing and
proposed attached and freestanding signs, including
property lines, location of buildings, length of building
frontage and street frontage, location of tenant spaces,
frontage improvements, parking and landscaped areas.
f. Building elevations. Building elevations showing locations
for all proposed sign options, showing maximum size
(height and width). Include overall sign dimensions and
dimensions for spacing between the sign and the edges of
the walls/façade/roofline.
g. Detailed sign drawings. Provide drawings and standards for
each type or variation of sign with minimum and maximum
size (square footage), dimensions and method of
illumination.
h. Sign area summary. Provide a table listing each sign to
show the number of signs, type and cumulative area, as
follows:
Sign # Sign Dimensions Total Type of Sign
height area sign materials
Vertical Horizontal
Total sign area
i. Photos / Photo-simulation. Provide photos of the buildings
and site showing all existing signs intended to remain and
all proposed signs.
(3) Approval procedures.
a. The Planning and Zoning Commission may approve,
approve with conditions, or deny a request for any Master
Sign Plan or any modification of a Master Sign Plan.
b. The Technical Advisory Committee, as defined by Section
17-8-2, may approve, approve with conditions, or deny a
request for minor modification of an approved Master Sign
Plan. The Technical Advisory Committee may also refer a
minor modification to the Planning and Zoning Commission
for review and consideration.
(4) Review criteria. All Master Sign Plans shall be reviewed according
to the following criteria. The Master Sign Plan may contain any
conditions necessary to ensure compliance with these criteria.
a. The Plan is consistent with the purpose of the sign code;
b. The Plan represents a creative alternative design in which
sign design, size, height, illumination, and number of signs
are appropriate and compatible with the buildings,
structures and features of the site; and
c. The proposed Plan will not negatively affect the visual
character of the area, cause future variance requests, or
contribute to degradation of the visual environment through
sign proliferation.
(5) Control provisions.
a. Upon approval of a Master Sign Plan, all proposed signage
shall be changed to comply with the Plan;
b. Variances from the Sign Code shall not be permitted for any
sign located within an approved Master Sign Plan; and
c. The Master Sign Plan and tenants’ mandatory compliance
therewith shall be incorporated into all tenant leases.
SECTION 3.
This Ordinance, and the amendments made herein to Title XVII of the Pueblo
Municipal Code shall be subject to administration and enforcement in accordance with
Chapters 5 and 7 of Title XVII, Pueblo Municipal Code, as amended. Any person who
violates any provision of this Ordinance or the amendments made herein to Title XVII of
the Pueblo Municipal Code shall be guilty of a municipal offense and subject to
punishment and all other remedies as provided in Chapter 7 of Title XVII of the Pueblo
Municipal Code, as amended.
SECTION 4.
This Ordinance shall become effective immediately after final passage and
approval.
INTRODUCED April 24, 2017
BY: Robert Schilling
PASSED AND APPROVED: May 8, 2017
City Clerk’s Office Item # R-5
BACKGROUND PAPER FOR PROPOSED
ORDINANCE
COUNCIL MEETING DATE:
APRIL 24, 2017
TO: President Stephen G. Nawrocki and Members of City Council
CC: Sam Azad, City Manager
VIA: Gina Dutcher, City Clerk
FROM: Steven Meier, Director of Planning and Community Development
SUBJECT: AN ORDINANCE AMENDING CHAPTER 10 OF TITLE XVII OF THE
PUEBLO MUNICIPAL CODE RELATING TO THE CREATION OF A
MASTER SIGN PROGRAM
SUMMARY:
Attached for consideration is a text amendment that will amend Chapter 10 of Title XVII
of the Pueblo Municipal Code relating to the creation of a master sign program.
PREVIOUS COUNCIL ACTION:
None.
BACKGROUND:
Currently, the zoning code provides specific standards for installation of signage,
including height, number, and location allowed. This works for many the properties in the
City, but does not always allow for multi-lot developments, multi-tenant properties and
buildings to install signage that is fair and equitable. The Master Sign Program is
proposed to allow for creative solutions to the signage problems that multi-tenant
properties and buildings face, while also providing for consistency among the tenants.
Multi-tenant properties are currently allowed to install one (1) sign per street frontage that
is immediately adjacent to their property. Often, the allowed locations are not adequate
in effectively advertising the businesses. In addition, multi-tenant buildings are allowed
signage only on the portion of the building that contains the use. This is a significant
problem for buildings where a portion of the building that houses a use that does not have
adequate visibility from any public streets. To participate in the Master Sign Program, the
business owner establishes a cohesive signage plan that applies to the owner and all
tenants within the development. The Master Sign Plan will address site-specific issues
with the placement and design of signage while, reducing sign clutter.
FINANCIAL IMPLICATIONS:
There are no financial implications for the proposed change.
BOARD/COMMISSION RECOMMENDATION:
The Planning and Zoning Commission, at their April 12, 2017 Regular Meeting, voted 4-
0 (Latka, Webb and Lujan-Slak absent) to recommend approval.
STAKEHOLDER PROCESS:
Not applicable.
ALTERNATIVES:
If City Council does not approve this Ordinance, Title XVII of the Pueblo Municipal Code
will not be amended to reflect the proposed changes relating to zoning.
RECOMMENDATION:
Approval of the Ordinance.
Attachments: Minutes of the Planning and Zoning Commission April 12, 2017
Public Hearing
Staff Report for Text Amendment TA-17-03
Notice of Public Hearing